Cherie Federico is the founder and Director of Aesthetica, a powerhouse brand of the arts world that gives a platform to artists, writers, and film makers around the world. It encompasses Aesthetica Magazine, the Aesthetica Art Prize and exhibition, and the BAFTA qualifying Aesthetica Short Film Festival, all of which are rooted and held in York.

Cherie joins us on the podcast to talk about the evolution of Aesthetica and why it will always stay in York, and we discuss the city's UNESCO City of Media Arts status and the importance of bringing the creative sector together to continue to bang the drum for the York.

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Between These Walls is written, produced and presented by Sophie Hudson, featuring the people and businesses who make York special.

If you know of anyone who should be featured, or your business is interested in sponsoring the podcast, email btw@soapyproductions.co.uk.

Sophie Hudson is a former broadcast journalist and podcast producer working for local radio stations across Yorkshire. She has since been working with York businesses as a Chartered Marketer.

This is a Soapy Productions podcast.